Privacy Policy
In brief
This is an informational website. We count visits with two cookieless analytics services, Pirsch and Cloudflare Web Analytics, which store nothing on your device and do not follow you across sites. If you subscribe to our newsletter, we keep your email address with EmailOctopus. We use no advertising or cross-site tracking, set no cookies, and do not sell or share personal information.
Effective November 13, 2026. This policy covers relevantstrides.com (the “Site”), operated by Relevant Strides, LLC (“we”, “us”), a company based in the United States.
What we collect
Server logs. When you load a page, our hosting and network provider, Cloudflare, records standard technical data: your IP address, the date and time, the page requested, the response status, your browser and device type (user agent), and the referring page. Cloudflare uses this to deliver the Site and protect it from abuse, and retains it under its own policies. We do not use these logs to profile or identify visitors.
Visit analytics. To understand which pages are read and how visitors find the Site, each page loads a script from Pirsch, a privacy-focused analytics service operated by Emvi Software GmbH in Germany. When a page loads, your browser sends Pirsch the page’s path and title, the referring site, your screen size, your browser’s language, and, as part of any web request, your IP address and user agent. The script also reports clicks on links to other sites and file downloads. Pirsch derives your country, city, browser, operating system and device type from this, and does not store your IP address. To count unique visitors without cookies, it combines your IP address, user agent, the date and a site-specific secret into a one-way hash, so a visitor can be recognized for at most one day and never across different websites. We see only aggregate statistics; we cannot identify you from them. Pirsch processes this data on our behalf, stores it on servers in Germany, and does not sell it.
Page-speed and visit statistics from Cloudflare. Cloudflare also adds its Web Analytics script to each page. When a page finishes loading, your browser sends Cloudflare, through the Site’s own address, the page’s address (without any query string), the referring page, and measurements of how quickly the page loaded and responded. As with any web request, Cloudflare also receives your IP address and user agent, and derives your country, browser, operating system and device type from them. The script sets no cookies, stores nothing on your device, and does not fingerprint visitors. We see only aggregate counts and page-speed figures; we cannot identify you from them. Cloudflare processes this data on our behalf under the Cloudflare privacy policy.
Newsletter. If you subscribe, we collect your email address and nothing else from the form, and we use it only to email you when we publish a new article. Subscribing is your choice: the signup form is not loaded until you click Subscribe, and it asks for your consent. The form and the mailing list are run by EmailOctopus (Three Hearts Digital Ltd, in England), which processes the list on our behalf and stores it with Amazon Web Services, mainly in Ireland; its email delivery providers include some in the United States. EmailOctopus records whether each email we send is opened and which of its links are clicked, so we can see which articles interest readers. Every email has an unsubscribe link, and you can also ask us to remove you.
Spam protection on the signup form. When you click Subscribe, the form loads Google reCAPTCHA to tell people from automated sign-ups. reCAPTCHA sends Google your IP address and information about your browser and device, and Google may set a cookie for this purpose. This happens only after you click Subscribe, not when you read the Site. Google’s Privacy Policy and Terms of Service apply.
Email you send us. If you write to us, we receive your email address and whatever you choose to include. We use it to reply and to keep a record of the correspondence. Please don’t send sensitive personal, financial, or health information.
That is all. The Site has no accounts, comments, or payment features, and the newsletter signup is its only form.
Tracking and cookies
- The only analytics on the Site are Pirsch and Cloudflare Web Analytics, described above. Neither stores anything on your device (no cookies or local storage), and neither tracks you across websites.
- The Site runs no advertising or social-media scripts, pixels, or web beacons. Newsletter emails contain the open and click tracking described above.
- We set no cookies. Cloudflare may set a strictly necessary security cookie to protect the Site from automated abuse, and Google reCAPTCHA may set one after you click Subscribe.
- We keep your personal information to ourselves: we do not sell or share it, as those terms are used in US state privacy laws.
- We do not profile visitors, target advertising, or make automated decisions about them.
Because our analytics neither sells nor shares personal information, nor tracks you across sites, there is no sale or sharing for a “Do Not Track” or Global Privacy Control signal to stop.
How we share information
Only with providers that operate the Site or our email on our behalf (Cloudflare, Pirsch, EmailOctopus, Google reCAPTCHA on the signup form, and our email provider), who may use the information only to provide those services; when required by law, subpoena, or legal process, or to protect our rights, safety, or the Site; and in connection with a merger, sale, or reorganization, in which case the information would remain subject to this policy.
Links to other sites
The Site links to third-party sites, including LinkedIn. We don’t control them, and they have their own privacy practices. Their policies apply once you click through.
Visitors outside the United States
The Site is operated from the United States, and our providers may process information in the United States, Germany, Ireland, the United Kingdom, and other countries. Where the EU or UK General Data Protection Regulation applies, we rely on our legitimate interest in understanding how the Site is used to run visit analytics, which use no cookies or stored identifiers, on your consent for the newsletter, which you can withdraw at any time by unsubscribing, and on our legitimate interest in answering you for email. If you object to the analytics, you can opt out of it by blocking api.pirsch.io and static.cloudflareinsights.com in your browser or with a content blocker; the Site works the same without it. You may also ask for access to, correction or deletion of your information, or complain to your local data protection authority.
Your privacy rights
Residents of California and certain other US states may have the right to know what personal information we hold about them, and to request its correction or deletion. To make a request, email us at the address below; we will verify your identity by replying to the address you wrote from and respond within 45 days. We will not discriminate against you for making a request. Given what we collect, we expect most responses to be that we hold only your correspondence and, if you subscribed, your newsletter subscription: our analytics data is aggregate and cannot be linked back to you.
Children
The Site is intended for a general adult audience and is not directed to children under 13. We do not knowingly collect information from children. If you believe a child has written to us, contact us and we will delete it.
Security
The Site is served over HTTPS, and we limit access to the email we receive. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Retention
We keep your newsletter subscription until you unsubscribe or ask us to remove you. We keep correspondence for as long as needed to respond and for ordinary business and legal record-keeping, then delete it. Server logs are retained by Cloudflare under its own policies. Pirsch keeps aggregate visit statistics for as long as we use the service, and the user agent for up to 30 days; it never stores your IP address. Cloudflare Web Analytics keeps full page-view records for 7 days, then a sample of about one in ten, which we can view for six months.
Changes
We may update this policy. The effective date above shows the latest revision; material changes will be noted on this page.
Contact
Questions or requests about this policy:
Relevant Strides, LLC132 Chief Justice Cushing Highway, Suite 70
Cohasset, MA 02025
info [at] relevantstrides [dot] com